South Africa
Posted 1 year ago

Report directly into – CEO & Head of Sales
Direct reports – Yes
Indirect Reports – none
Int & Ext Stakeholders – Board, Cross Functional Teams, Marketing Agencies
Sales Channel – Retail, Pharmacy and Wholesale, Bottom End, Vets, Agri
Category – Confectionary, Pest Control, Animal Health,  Consumer Health, Grocery, Home
Geographic responsibility – South Africa, SSA
Marketing Budget responsible for – R920 million
P&L responsibility – Yes
Part of the Leadership Team – Exco experience

Responsible for analysing the SSA Market for new product launches.  Running Innovation Project in SA.  Managing new packaging project dealing with local and global regulators.  Roll out of a new campaign which showed a growth of +30%.   Relaunched energy drink with new formulations and a campaign in Forecourts.  Responsible for driving volume in the bottom end market in the pain category with new repackaging.

For more information contact Lisa – Lisa@ers-sa.com

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Marketing

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